Articles on running clinics and hospitals
Practical ideas and experience on running clinics and hospitals, protecting data and measuring performance.
Before you spend more on ads
When bookings fall, a bigger budget is not always the answer. These 3 checks help you find where the problem starts before you spend more.
4 min
Data protection and patient enquiries: what is required of the facility?
A patient's message is personal data before it becomes an appointment. We explain what the Personal Data Protection Law (PDPL) requires when handling enquiries, and what changes when another party is brought in to answer them.
6 min
What does replying 4 hours late cost?
The impact of a late reply can be measured with your facility's own data, to see what the facility may lose when patient enquiries go unanswered for hours.
5 min
Why do patient enquiries get lost?
The problem may not be the reception team, but the way enquiries arrive and are spread across channels and the hours of the day.
4 min
6 numbers your marketing report may leave out
Reach and engagement alone do not show the impact of marketing on the facility. These 6 indicators help link spend to enquiries, bookings and attendance.
5 min
9 questions before sharing patient data with any vendor
A checklist to help facilities assess any vendor that will handle patient data, and know what to verify before giving it access to the data.
6 min
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Find out what your facility needs first
We review your facility's data within a week to identify the need and the priority, and the result is yours to keep whether or not you decide to continue with us.